Add Showcase to your website....
Showcase is an AI-powered website tool that allows your stylists to upload and tag their best work, display five-star reviews, and help clients find the perfect stylist for their needs.
It puts the spotlight on:
- Your team's skills and experience
- Their incredible work
- Your fabulous client reviews
Powered by AI, Showcase welcomes and guides visitors around your website, helping them discover styles they love and matching them with the perfect stylist.
It transforms your existing website into a live portfolio of your team’s latest work, keeping your content fresh, inspiring, and designed to convert more visitors into bookings.
Once Showcase is added to your website.....
UPLOAD
stylist images from phones via our app
BUILD
professional stylist profiles - all guided by AI
SHOWCASE
five star stylist reviews to build trust
MATCH
clients to their perfect stylist for complete satisfaction
Why You Need Showcase...
Showcase will transform your website into a high-performance new client engine. It helps clients discover hairstyles and colours they love, instantly connects them with the right stylist, and builds trust before they even step into the salon.
By displaying real work from your stylists and their latest glowing client reviews, Showcase turns website visitors into confident, ready-to-book clients. It is designed to:
- Convert more website visitors into clients
- Transform first visit satisfaction
- Build long-term customer loyalty
- Boost client spend
Plus, you can also display new images and reviews anywhere you want on your website - giving it a fresh new look and providing your clients with a more inspiring experience.
Add Showcase to ANY salon website
Showcase can be added to any website and is simple for both clients and stylists to use. It upgrades your current website by featuring your latest images, client reviews and team skills. We also monitor website visitors and provide statistics showing the positive effects on bookings, the visitor journey, and client satisfaction.
Clients can browse real styles and colours on your website.
Clients can instantly see which stylist created each look.
Clients pick the right stylist for them and book directly.
Ready To Get Started?
Getting Started Is Simple
Step 1
After Sign Up
Salon owners and stylists receive their own personal logins and access to the Showcase upload app.
Step 2
Connect your Review platforms
Link Google and other review platforms & display all of your latest five-star reviews in one powerful widget.
Step 3
Upload Your Hair Images
Stylists upload their best work for AI tagging and categorisation.
Step 4
Build Stylist Profiles
Add stylist bios, expertise, experience, and booking links.
Step 5
Add Showcase To Your Website
We provide the code snippets needed to display hair galleries, stylist profiles and reviews.
Step 6
Add The AI Match-Maker
Add the AI Match-Maker link to your website and convert browsers into clients.
Choose Your Showcase Level
Level 1
Client Reviews Everywhere
FREE on the earlybird offer
Add our Showcase reviews widget to your website that pulls together ALL of your reviews from multiple platforms into one powerful display. This helps build instant trust and social proof across your website.
Usual price: £20/€25/$25 per month.
Level 2
AI Organised Hair Galleries
£99/€115/$135 per month
Your salon and stylists get access to your Showcase portal, where they can upload their best hair images. Showcase AI organises every image by style, colour, hair texture, service type and stylist expertise to help clients quickly find the looks they want, and the stylist who can create them.
Level 2 includes all level 1 features.
Level 3
AI Client & Stylist Match-Maker
£149/€170/$200 per month
Give clients the confidence to book with the right stylist. Driven by AI, stylist profiles dynamically appear when clients interact with hair images they love. Profiles include areas of expertise, years of experience, latest reviews, hair specialities, inspirational hair images, and direct booking buttons.
Level 3 includes all level 1 & 2 features.
FAQs
What is Showcase?
«Showcase is our online client-to-stylist matching tool designed to help clients find the perfect stylist or colourist before they book their appointment. It allows clients to browse real work created by your team and be matched with the stylist best suited to their hair goals. Showcase has been built by the technical experts at Salon Guru. It is AI-powered but with a human touch! It will sit on your website which turns your website into a much more dynamic experience for clients.
How does Showcase help clients choose the right stylist?
«We know it can sometimes be a little daunting knowing for clients who are looking for a new stylist or colour technician. Showcase makes their choice easier by allowing them to:
- View hairstyles and colours created by our team
- See which stylist created each look
- Learn more about their skills, experience, and specialities
Talk me through the benefits for clients
«The aim of Showcase is to help build trust with potential new clients who land on your website. It can be difficult for new clients to know which stylist is right for them - which can result in them not booking an appointment. With Showcase, clients have instant access to photos of your team's hair creations. If they see some images they love, they can instantly find out more about the stylist who created that look - including a booking link for that stylist.
Where do the images come from?
«All images on Showcase are uploaded by your own team. This means clients are seeing real results created in your salon, not stock images, so clients can feel confident in what your stylists can achieve. The images can also be automatically uploaded to service pages on your website so they become ever-changing dynamic pages.
What information will my stylists have on their bios?
«Each stylist has their own profile where they can upload:
- Their best hair photos
- A short bio
- Their experience level
- Their areas of expertise
- The services they specialise in
This helps clients to get to know your stylist before your first visit.
Can clients book appointments through Showcase?
«Yes. Showcase gently guides clients who land on your website to view your team's own images of haircuts and colours, extensions, smoothing, wedding hair, gents hair etc. Once they find some looks they love, the image gives them some information about the stylist or colour technician who created that look. They can read their bio and narrow it down to their perfect match. They can then book online with that stylist via the online booking link provided.
Why do I need to invest in Showcase?
«Having Showcase on your website is a bit like having an extra staff member who is at your disposal 24/7. Visitors who land on your website are given a much more engaging experience and are far more likely to follow through and book.
For the salon, the benefits are significant.
- You convert more website visitors into bookings.
- You increase first visit satisfaction.
- You dramatically improve the chances of turning that new client into a loyal long-term customer.
Can I see Showcase in action on one of your websites?
«Yes, absolutely, but it might be easier if we showed you an online demonstration first so you can fully understand the benefits. Simply send an email to [email protected] and we can get that started.
Can you gather useful data from Showcase?
«Yes, Showcase allows us to track how visitors interact with your website, which services they are interested in, and what booking trends are emerging.
We will use this data to provide you with regular reports and recommendations to help you maximise bookings and grow your business. We can also market to these new clients - encouraging future bookings.
How much does Showcase cost?
«We are offering Salon Guru clients an initial free option to add a reviews widget to showcase ALL of your reviews. We can even make reviews show on individual staff profiles. Simply sign up for this HERE or get in touch for mor information at [email protected]
For the full Showcase experience which includes showcasing all your reviews, all your salon images, and detailed staff profiles that will help clients find the right stylist or beauty therapist for them, the cost is £149 per month.
We also have a mid-range option which costs £99 which includes adding just your reviews and salon images, but without the staff profile match-making scenario.